Insights for Business Success
I love clarity and simplicity in strategy and design, engagement and action. I am creative and resourceful and love collaborating with visionary leaders and entrepreneurs to achieve business and product goals.
Customer Discovery meets UX.
I have a natural alignment with Design Thinking and Lean UX in my work with Customer Discovery Pros.
The Business Model Canvas helps to Achieve Product/Market-Fit.
I am a natural facilitator, driven by evidence-based insights. I enjoy keeping projects and people on track to achieve business and user goals. strive to learn about user needs and pain points and validate hypotheses (or not!). These are an essential foundation for designing accessible and equitable user experiences.
I began my career as a business journalist. I have consulted in education, international development, tech marketing, communications and organization / culture change. (See my: transferable skills and experience.)